Sorry if this has already come up/been handled, but I have a suggestion.
I think it would be a good idea to have a simple color palette swap option in-game, for villagers at the very least. Aesthetic control is a small but meaningful element that can make the game feel more... I dunno, comfortable? Accessible? to a lot of players.
Darkest Dungeon is the only example I have in mind, but it's not the first game to do something like this. Even like 4 or 5 options would really give a sense that the village is ours, not just one we happen to control.
(On a slightly more controversial note, having multiple skin tone options I think is probably a good idea.)